When I was first given my task for a2 media, the main thing was to ensure we made a promotional package. I researched all sorts of different trailers that portrayed my genre, as well as posters and magazines that may not have been to do with the same film. However one package I did look at overall as a package was “Hostel” which gave me a clear indication of their focus within shots, colour schemes and font etc to link the products together.
I feel it is important to ensure there is an obvious link between products as audiences should be able to easily associate a poster for example to the teaser if they had seen it.
Annotated, film poster and magazine.
As this is annotated, it goes at its own pace, you may have to pause.
I also made sure that I had a clear indication of what the purpose of my film poster was. I intended for it to sell the film. By using it as a teaser poster, I aimed for it to be out just slightly after the trailer itself. I used the star appeal to help sell the film and also the overall mode of the poster to portray the genre. The mis en scene was critical in the portrayal of the genre.
The intention of the magazine release would be after the film had been released because of it being named "The Wired Issue" I want there to be a shared frame of reference there. The film in little white lies tends to be the selling point and this is what I achieved.
